My Approach

I've spent my career helping consumer brands grow by improving how they operate.

Over the last two decades, I've led teams across retail, ecommerce, customer experience, trade, and operations, helping organizations navigate growth, change, and increasing complexity.

I work with founders and leadership teams to solve operational challenges, improve customer experiences, and build more scalable businesses. Whether it's refining processes, aligning teams, launching new initiatives, or providing interim leadership, my approach is practical, collaborative, and rooted in real-world operating experience.

Previously

Parachute Home | Allbirds | rag & bone | Madewell | Anthropologie

Selected Experience

• VP, Retail and Omnichannel | Parachute Home

  • Executive team member

  • Led Retail, Ecommerce, CX, and Trade functions

  • Managed store fleet transformation and omnichannel operations

• Retail Transformation

  • Led multi-year retail fleet optimization and operational restructuring for a national home furnishings brand.

• Ecommerce & Customer Experience

  • Oversaw ecommerce operations, customer experience, and site optimization initiatives to improve performance and customer satisfaction.

• Trade Program Development

  • Supported growth and operational scaling of B2B and trade customer programs.

• Organizational Effectiveness

  • Lead leadership teams on organizational design, operational planning, and strategic initiatives to improve alignment and execution across functions.

How I Can Help

• Retail & Omnichannel Strategy

• Store Operations & Field Leadership

• Ecommerce Operations & Shopify Support

• Customer Experience & Service Models

• Trade & B2B Program Operations

• Organizational Design & Process Improvement

• Interim Leadership & Special Projects

Why Work With Me

20+ years across premium retail and consumer brands. Experience leading teams, improving operational performance, and helping organizations navigate growth, change, and transformation across retail, ecommerce, and customer experience.